We Wrote a Book! 202 Pages You Should Visit (Offline)

Dan Siroker and Pete Koomen Signing Books

TL;DR

-We wrote a book called A/B Testing: The Most Powerful Way to Turn Clicks into Customers and it’s available today!
-We had this opportunity to share testing stories from Dell, Netflix, Etsy, Wikipedia, Disney and more because of our amazing customers.
-Chapter three is available for free download.
-We hope you read it and tell us what you think.

Optimizely Raises $28 Million to go Global

TL;DR Raised $28 million led by Benchmark Capital with participation by Bain Capital Ventures, Battery Ventures, InterWest Partners, and Google Ventures. Annual revenue growth rate over 400% and revenue run rate in double digit millions. Expanding to 9 languages representing 36 countries. Signed 56,000 sq ft lease at a beautiful new San Francisco office with […]

First they ignore you, then they laugh at you, then they fight you, then you win.

On the heels of our announcement on Tuesday announcing our 100,000th experiment and TechCrunch breaking the news that we’ve surpassed Omniture Test&Target, we were thrilled this week to see a direct response from Adobe, Omniture’s parent company. Anecdotally, we’ve heard from customers that Adobe has had us in their sights for some time, but not until now […]