3 Essential Steps to Drive Revenue & Conversions from Pinterest

Pinterest on iPhone

Smart marketers know that Pinterest is a valuable social media channel. In fact, one study found that Pinterest drives more traffic to media websites than Twitter, LinkedIn, Reddit, and Google+ combined.

The referral traffic opportunity from Pinterest is massive. But many companies are unclear about how and whether to develop a Pinterest-meets-conversion strategy. This blog post will explore ways to drive traffic to your site from Pinterest.

Is “Pay without the wait” Working for OpenTable?

opentable-logo

OpenTable was recently acquired by Priceline in a deal that valued the online reservation system at $2.6 billion.

They recently launched the ability to pay your bill with the same app you use to make your reservation.This new service is presently being rolled out in San Francisco only, with some new in-app banners to spread the good word to hungry Bay Area residents. Let’s take a look at how OpenTable can experiment with the launch strategy for their “Pay with OpenTable” feature.

The Secret Weapon to Superior Calls to Action

Marketing And Advertising

Great content marketing campaigns engage your target audience and build trust and authority online by educating that audience.

Without a strong call to action, you’re not giving your content a fair chance to convert unique visitors into leads in your database. And that, my friends, is a problem. Especially if you’re fighting for budget, or need to justify the spend on a content-centric marketing strategy. This post explains 3 ways to make your CTAs powerful lead and revenue drivers for your organization.