The other week marketers from all over the UK, Europe and beyond descended on London for Opticon 2016. Thank you to the huge number of delegates who came and made it a big success – over 400 attendees from marketing managers to CMOs, made it a fantastic, insightful day for all. Experiment Everywhere Dan Siroker, […]
![Online Shopping Trends – Europe 2016 [Infographic]](https://blog.optimizely.com/wp-content/uploads-webpc/uploads/2016/10/Shopper_Infographic_featuredImage-150x150.png.webp)
Why retailers need to focus on the online user experience Ecommerce is the fastest growing retail market in Europe and with growth expected to reach £215.38 billion in 2017, it is becoming pivotal for online brands to keep their customers engaged throughout the entire shopping experience. Optimizely recently conducted a survey of over 3,500 consumers […]
