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Optimizely Blog

Tips & Tricks for Building Your Experimentation Program

Support For Dynamic Websites Now Generally Available


Today we’re excited to share that Support for Dynamic Websites is now generally available to all Optimizely X customers. With this capability, brands that were previously bottlenecked from scaling their program, can now truly optimize the experience of their single page applications. The move over the last few years towards fully-fledged browser-based applications, or dynamic […]

Atlassian, Visa, & Wolverine Share their Experimentation Secrets


Atlassian, Visa, & Wolverine Share their Experimentation Secrets

Welcome to Digital Change Agents — a new webinar series from Optimizely. Tune in for an inside look at world-class experimentation teams. The marketer’s role is changing. And it’s changing fast. In an increasingly digital world where competition is fierce, it’s not enough to simply rely on hunches to drive us forward. We must replace […]