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Optimizely Blog

Tips & Tricks for Building Your Experimentation Program


Come visit Optimizely at ad:tech San Francisco on Tuesday, April 9, and Wednesday April 10 at Moscone Center West. Register here to attend. 

Use the Optimizely promo code to claim your free expo/keynote pass ($150 value): SF13EX203C

Make sure to select the second option Expo/Keynote Pass


Visit our booth for :

  • A mind-blowing demo of how to create A/B tests in minutes with Optimizely.
  • The chance to walk away lot of fantastic swag (can you say hoodies?).
  • Conversations with people who are really excited to talk to you about creating a better experience for your web visitors.

It’s all happening at booth 2410. At least come by to enter our raffle to win a pair of custom Optimizely V-Moda headphones! We’ve got 12 pairs looking for new owners…

Mark your calendar.

What is ad:tech?

ad:tech is the leading digital marketing event for marketing and technology professionals from all over the world – a marketplace for buying and selling, a community for networking, a forum for exchanging ideas and an opportunity for contributing to industry trends and initiatives.

At ad:tech San Francisco, you can experience two action-packed days with keynotes, education led by digital marketing’s best and brightest, hundreds of leading-edge suppliers – from established players to the newest startups – nonstop networking and much, much more.

What happens at ad:tech?

– Well-known keynotes keep the enthusiasm and motivation running throughout the event.

– Panels and speakers lead classroom-style sessions covering what you need to know to stay competitive.

– Marketing Masters provide strategic insights, actionable trends, rich case studies and real solutions in an interactive environment.

– The Startup Spotlight series profiles startups with promising services and technologies for brands and marketers in the digital space who are vying for the coveted ad:tech Innovation Award.

– Companies with new technologies showcase new products, services, research and strategies for more effective marketing through Tutorials, Sponsored Workshops and more.