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Tips & Tricks for Building Your Experimentation Program

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experimentation strategy

The Secret to Experimentation Program Success:Sharing Broadly

You did it. You’ve gotten buy in and you’re off to the races and running great experiments! Like a tree falling in the forest, however, if people don’t know about it – how will they remain  invested in your success and the success of the experiments? I’m  the Program Manager for Experimentation at Optimizely and […]

How to Run an Experimentation Hypothesis Workshop with Your Design Team

When starting your program, you may not have built out your backlog of experimentation ideas just yet. Or you may need to fill your backlog with ideas from new parts of the organization. Maybe you’ve been really focused on iterating on successes and it’s time to take a step back and refill the tank with […]

When Experimentation and Alignment Collide

When Experimentation and Alignment Collide

At Optimizely, our product team meets each week to discuss experiments we plan to run in our products. It’s an open meeting called “Experiment Review” and we use it to share best practices and ensure we’re running high quality experiments. This week in Experiment Review a debate sprung up around an experiment proposal. This debate […]