6 tech stack insights from FullStory, Zillow Group and The Financial Times

6 tech stack insights from FullStory, Zillow Group and The Financial Times

In March, we hosted the latest in our one-hour series of Digital Labs sessions for a global audience. Speakers from innovative brands FullStory, Zillow Group and The Financial Times provided actionable insights into creating a great tech stack and debated hot topics like Build vs Buy, the importance of cross-functional input when creating a tech […]

3 key ways Optimizely and FullStory are better together 

3 key ways Optimizely and FullStory are better together 

Experimentation is an essential part of any company’s digital experience strategy. Optimizely is the world’s leading experimentation platform, empowering marketing and product teams to test, learn and deploy winning digital experiences. By running experiments and measuring the impact of new features, campaigns and content with real users in production, teams can ensure they deliver valuable new digital experiences more quickly and with less risk.   It can be challenging, however, to know which experiments you should prioritize in […]