Last week, Forrester Research released the The Forrester Wave™: Online Testing Platforms, Q3 2015” (access requires subscription) and we’re very proud to announce what we believe is another key milestone in our quest to bring optimization to the world: among the eight online testing platforms that “matter most,” Optimizely is cited as a leader in this space.
Few folks on the planet are as recognized for thinking about the future as Marc Andreessen, the co-founder of Andreessen Horowitz (a16z)* and one of the world’s most prolific venture capitalists by number of investments. Marc likes to discuss the future. A lot.
So it was fitting for our Co-founder and CEO, Dan Siroker to invite Marc to discuss the future of technology, privacy, and disruption at Opticon, our annual user conference.
Here are the 5 quotes from Marc’s conversation with Dan that really captivated the attention of the audience and gave them a birdseye view of how Marc sees the world evolving.
For me, becoming an engineer always seemed as natural as aspiring to be a doctor, a teacher, or a lawyer. But when I joined the workforce I realized that both my educational and professional paths are hardly the norm for most female engineers; I have been incredibly lucky.
To encourage and empower women with a passion for coding to pursue their professional dreams, Optimizely and Hack Reactor created “I/Own It”, a program that gives aspiring women technologists the chance to win a full scholarship to attend Hack Reactor, work closely with a mentor from Optimizely, and start a paid internship with Optimizely after graduating.
As campaigning for the 2016 U.S. presidential election gets into full swing, candidates on both sides are turning to Optimizely to connect with voters in a more personal way. CNN correspondent Laurie Segall interviewed our Co-Founder and CEO, Dan Siroker to learn how A/B testing changed the game during the Obama 2008 campaign, and to hear how candidates can and are using optimization to gain a competitive edge in the upcoming election.
I am writing today because Optimizely is doing something it has never done before. This coming Sunday, June 28, Optimizely will make its first foray into a historic LGBT institution: the San Francisco Pride Parade. For the first time, Optimizely employees, family and friends will come together in public to be #OptimizelyProud.
The Optie Awards shine a spotlight on the best of the best, the leaders, and the innovators, in the world of experience optimization.
Over 100 Optie Award submissions were narrowed down to just 30 impressive finalists. We are excited to announce the winners of our 2015 Optie Awards, and share their impressive achievements. Take notes, everyone!
Partnerships are absolutely crucial to what we do at Optimizely. From the technology partners that let our customers integrate Optimizely experiments with data from other software, to the solutions partners who provide training, strategy, and technical expertise to make our customers successful, we are deeply invested in building a best-in-class partnership ecosystem. I am thrilled to share news about enhancements to the Solutions and Technology Partner programs as well as a new Developer site.
Today we’re announcing Optimizely Personalization, the newest product built on the Optimizely Experience Optimization Platform, designed specifically to help businesses personalize their customer experiences across web and mobile.
If you’re making a business case for starting an optimization program, or thinking about how you should grow and scale your team, there are many questions that need to be answered. Our newly-released Optimization Benchmark report includes data on the optimization industry that a number of audiences will find valuable.
Love it or hate it, headline testing has proven to be a necessary tool for media sites to use in order to stay competitive in the quest for clicks. Testing every headline is a great way to increase clicks, engagements, and social shares and create a culture of testing and experimentation needed to survive in this fast-paced digital world.
In this post, we walk through how publishers running their sites on WordPress can experiment with headlines using the Optimizely A/B Testing Plugin for WordPress.