Oli Gardner has probably seen and critiqued more landing pages than anyone on the Internet. He is widely respected and feared for gently telling it like it is when it comes to conversion optimization on landing pages. We invited him to speak at our upcoming roadshow in Chicago to do just this: call out ideas for improvement on landing pages of eager attendees live on stage.
We recently interviewed Oli to give you a preview of what he’s all about.
We are thrilled to announce that this summer, The Optimizely Experience is coming to a city near you.
What is The Optimizely Experience? Good question. After the success of OptiCon, our first customer conference held in San Francisco this past April, we realized just how excited our customers were to connect with us and each other in person.
Between July and September we’ll be hosting events in Seattle, Atlanta, Chicago, Los Angeles, New York, and Silicon Valley. Each event is free—yes, totally free to attend.
I’m thrilled to announce that Optimizely has acquired Synference, a machine learning optimization company founded in Dublin. As part of the acquisition, Synference founders Fergal Reid and Conrad Lee will join Optimizely’s product and development teams full time. We think the approach they’ve taken with Synference has huge potential to deliver on the promise of machine learning-powered optimization and testing.
We’re excited to announce that Optimizely for iOS, our new optimization and A/B testing SDK for native iOS apps, is now available in public beta to all new and existing Optimizely customers.
Visitors are already engaging with companies and brands across both the web and mobile apps. That’s why our world-class optimization engine is the same across both platforms. Our customers benefit from the same account management, analytics, and other features already found on Optimizely for the web.
Optimizely isn’t the product it was a year ago, and as we ring in the new year, we thought it fitting to take a moment and look back on how it’s changed over the last 12 months. In 2013, we rolled out a slew of new products and feature enhancements that help businesses around the world turn data into action.
Our co-founder Pete Koomen appeared on TechCrunch’s Founder Stories to tell the story of how he and co-founder Dan Siroker met at Google and the timeline of events (and businesses) that led to starting Optimizely.