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product announcements

All the Opticon19 Keynote Product Announcements


All the Opticon19 Keynote Product Announcements

Opticon19, the premier digital experience optimization conference, kicked off this morning in San Francisco. This year’s keynote, hosted by Jay Larson, Optimizely’s CEO, focused on how today’s digital leaders outperform the competition and rapidly adapt to changing customer expectations by replacing digital guesswork with iterative experimentation. The Optimizely product team, led by SVP of Product […]

Introducing Performance Edge: Making Web Experiments Run Blazingly Fast

Introducing Performance Edge: Making Web Experiments Run Blazingly Fast

Today, we’re excited to announce Performance Edge, a giant leap forward in experiment performance, available today in Early Access. Performance Edge makes experiments run faster by moving experiment processing from the browser to the edge (CDN). In our testing, we’ve seen web experiments using Performance Edge load in less than 50 milliseconds (faster than the […]

Stop Launching.
Start Rolling Out.

Stop Launching. <br/> Start Rolling Out.

Splashy, big-bang launches were once the most common way software companies released new software. Product and engineering worked tirelessly to get a new product or feature ready while marketing and PR feverishly prepped launch materials. They often even put together extravagant launch parties to celebrate the occasion. But for every successful big bang launch, there […]

Announcing Flexible Segmentation for Deeper Insights on Experiment Results

Announcing Flexible Segmentation for Deeper Insights on Experiment Results

Today at Opticon, we announced the launch of Flexible Segmentation — a major enhancement to the segmentation capabilities of the Optimizely results page. Now analysts can drill-down into the most important granular segments and understand how they performed against key experiment metrics. This capability allows experimenters to: Combine multiple user attributes to pinpoint segments of […]