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Tips & Tricks for Building Your Experimentation Program

understand customers

How to understand your customers better than your competition

How to understand your customers better than your competition

Where there’s a market, you’ll find competition for customers. All business is customer dependent. A company succeeds by outmaneuvering its competition to gain and retain a finite customer base. Net revenue – the holy grail of business – is at its core simply a metric of how efficiently businesses accrue and respond to customers. Understanding customers is crucial […]