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Value in the Age of COVID-19: Digital Customer Experiences


Value in the Age of COVID-19: Digital Customer Experiences

This is the second post in our Value Consulting Blog Series, authored by our global Value team. Please see our first post on Changing Online Behaviors during COVID-19. Join our Executive Roundtable for a further discussion on how to maximize value for your industry. Digital Customer Experience is the differentiator to managing this crisis. “Too […]

Value in the Age of COVID-19: Changing Online Behaviors


Today we are launching our first Value Consulting Blog Series, authored by our global Value team. We will be reviewing industry research and addressing topics such as what is changing in the current crisis, how to add value to your users’ adapted experiences, and how to balance innovation with crisis management.  Since mid-March when shelter-in-place […]

Supporting Nonprofits During COVID-19


Times are drastically changing. As the tragic toll of COVID-19 grows daily, the pandemic is upending how people live and work around the world. At Optimizely, our hearts go out to all those who have fallen ill to the virus and to their families, and to the brave healthcare workers on the front lines. Our […]

How Retailers Can Handle Online Order Growth During COVID-19


As coronavirus continues to wreak unprecedented havoc across the globe, the retail and ecommerce industry finds themselves in unchartered waters. Even though physical stores are closing (or closed), and companies will incur losses, online business remains vital for so many consumers. Online grocery purchasing is through the roof, and staples are outpacing apparel in this […]

Experimentation Saves the Day for Global Call Centers


The pandemic has hit contact centers hard, bringing with it an unprecedented volume of calls. In financial services, for example, research from Edgar, Dunn, and Company found that during the early weeks of the COVID-19 lockdown measures, one bank reported a 400% increase in inbound calls. No doubt many of us have experienced this personally […]

Secrets for High Performance Web Experimentation


Optimizely’s performance experts, Group Product Manager,  Whelan Boyd, and Sr. Staff Performance Engineer, Michael Hood, recently sat down to discuss best practices in performance and experimentation. From how to effectively monitor performance, defining benchmarks and how to leverage the latest Edge technologies to dramatically reduce latency with client-side experimentation. Below are the key takeaways, you […]

Thomas Makes Moves Mid-Crisis to Connect Critical Industrial Suppliers to Buyers Using FullStory + Optimizely


Thomas Makes Moves Mid-Crisis to Connect Critical Industrial Suppliers to Buyers Using FullStory + Optimizely

We are proud to be technology partners with FullStory and even prouder about the recent way our joint customer Thomas is using Optimizely + FullStory to quickly adapt during the COVID-19 pandemic. We wanted to share this recent FullStory blog post with our audience (edited from original post). “I’m getting goosebumps talking about this,” says […]

Farfetch Uses Data to Help Boutiques Adapt, Innovate, and Go Faster


Farfetch Uses Data to Help Boutiques Adapt, Innovate, and Go Faster

Q&A with Luís Trindade, Principal Product Manager of Experimentation With over thirteen years of founding start-ups, mentoring, building ProductTank Lisbon, and leading data-driven product development, Luís Trindade has a wealth of knowledge that he’ll be sharing live on May 20th at Optimizely’s Test and Learn, a virtual summit with leading experts on progressive delivery and […]